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Broadband Labels Help Transparent Providers Show Off Their Service

The Federal Communication Commission (FCC) recently published rules for its broadband nutrition label provides a partial victory for Internet subscribers and a potential marketing advantage for fiber providers – but may pose a challenge for wireless Internet service providers.

Though the new rules were finalized in October, Internet Service Providers (ISPs) have until April 10, 2024 to publish their broadband labels, though providers with 100,000 or fewer subscriber lines have until October 10, 2024.

Just like the label on the back of packaged food in grocery stores helps shoppers understand the nutritional value of the food they are buying, the broadband label requires ISPs to disclose their broadband pricing and service information (at the point of sale) to help potential subscribers make informed decisions about the service they are signing up to get.

Transparency on Display

Though the label is just another red-tape requirement for some providers, others see it as an opportunity to show off the quality of their services.

Image
Google broadband nutrition label

Google Fiber, for example, published via social media and its blog a preliminary version of its own broadband consumer label, just days after the final rule was published, and six months before its deadline.

Broadband Labels Help Transparent Providers Show Off Their Service

The Federal Communication Commission (FCC) recently published rules for its broadband nutrition label provides a partial victory for Internet subscribers and a potential marketing advantage for fiber providers – but may pose a challenge for wireless Internet service providers.

Though the new rules were finalized in October, Internet Service Providers (ISPs) have until April 10, 2024 to publish their broadband labels, though providers with 100,000 or fewer subscriber lines have until October 10, 2024.

Just like the label on the back of packaged food in grocery stores helps shoppers understand the nutritional value of the food they are buying, the broadband label requires ISPs to disclose their broadband pricing and service information (at the point of sale) to help potential subscribers make informed decisions about the service they are signing up to get.

Transparency on Display

Though the label is just another red-tape requirement for some providers, others see it as an opportunity to show off the quality of their services.

Image
Google broadband nutrition label

Google Fiber, for example, published via social media and its blog a preliminary version of its own broadband consumer label, just days after the final rule was published, and six months before its deadline.

Broadband Labels Help Transparent Providers Show Off Their Service

The Federal Communication Commission (FCC) recently published rules for its broadband nutrition label provides a partial victory for Internet subscribers and a potential marketing advantage for fiber providers – but may pose a challenge for wireless Internet service providers.

Though the new rules were finalized in October, Internet Service Providers (ISPs) have until April 10, 2024 to publish their broadband labels, though providers with 100,000 or fewer subscriber lines have until October 10, 2024.

Just like the label on the back of packaged food in grocery stores helps shoppers understand the nutritional value of the food they are buying, the broadband label requires ISPs to disclose their broadband pricing and service information (at the point of sale) to help potential subscribers make informed decisions about the service they are signing up to get.

Transparency on Display

Though the label is just another red-tape requirement for some providers, others see it as an opportunity to show off the quality of their services.

Image
Google broadband nutrition label

Google Fiber, for example, published via social media and its blog a preliminary version of its own broadband consumer label, just days after the final rule was published, and six months before its deadline.

Broadband Labels Help Transparent Providers Show Off Their Service

The Federal Communication Commission (FCC) recently published rules for its broadband nutrition label provides a partial victory for Internet subscribers and a potential marketing advantage for fiber providers – but may pose a challenge for wireless Internet service providers.

Though the new rules were finalized in October, Internet Service Providers (ISPs) have until April 10, 2024 to publish their broadband labels, though providers with 100,000 or fewer subscriber lines have until October 10, 2024.

Just like the label on the back of packaged food in grocery stores helps shoppers understand the nutritional value of the food they are buying, the broadband label requires ISPs to disclose their broadband pricing and service information (at the point of sale) to help potential subscribers make informed decisions about the service they are signing up to get.

Transparency on Display

Though the label is just another red-tape requirement for some providers, others see it as an opportunity to show off the quality of their services.

Image
Google broadband nutrition label

Google Fiber, for example, published via social media and its blog a preliminary version of its own broadband consumer label, just days after the final rule was published, and six months before its deadline.

Broadband Labels Help Transparent Providers Show Off Their Service

The Federal Communication Commission (FCC) recently published rules for its broadband nutrition label provides a partial victory for Internet subscribers and a potential marketing advantage for fiber providers – but may pose a challenge for wireless Internet service providers.

Though the new rules were finalized in October, Internet Service Providers (ISPs) have until April 10, 2024 to publish their broadband labels, though providers with 100,000 or fewer subscriber lines have until October 10, 2024.

Just like the label on the back of packaged food in grocery stores helps shoppers understand the nutritional value of the food they are buying, the broadband label requires ISPs to disclose their broadband pricing and service information (at the point of sale) to help potential subscribers make informed decisions about the service they are signing up to get.

Transparency on Display

Though the label is just another red-tape requirement for some providers, others see it as an opportunity to show off the quality of their services.

Image
Google broadband nutrition label

Google Fiber, for example, published via social media and its blog a preliminary version of its own broadband consumer label, just days after the final rule was published, and six months before its deadline.

Broadband Labels Help Transparent Providers Show Off Their Service

The Federal Communication Commission (FCC) recently published rules for its broadband nutrition label provides a partial victory for Internet subscribers and a potential marketing advantage for fiber providers – but may pose a challenge for wireless Internet service providers.

Though the new rules were finalized in October, Internet Service Providers (ISPs) have until April 10, 2024 to publish their broadband labels, though providers with 100,000 or fewer subscriber lines have until October 10, 2024.

Just like the label on the back of packaged food in grocery stores helps shoppers understand the nutritional value of the food they are buying, the broadband label requires ISPs to disclose their broadband pricing and service information (at the point of sale) to help potential subscribers make informed decisions about the service they are signing up to get.

Transparency on Display

Though the label is just another red-tape requirement for some providers, others see it as an opportunity to show off the quality of their services.

Image
Google broadband nutrition label

Google Fiber, for example, published via social media and its blog a preliminary version of its own broadband consumer label, just days after the final rule was published, and six months before its deadline.

Broadband Labels Help Transparent Providers Show Off Their Service

The Federal Communication Commission (FCC) recently published rules for its broadband nutrition label provides a partial victory for Internet subscribers and a potential marketing advantage for fiber providers – but may pose a challenge for wireless Internet service providers.

Though the new rules were finalized in October, Internet Service Providers (ISPs) have until April 10, 2024 to publish their broadband labels, though providers with 100,000 or fewer subscriber lines have until October 10, 2024.

Just like the label on the back of packaged food in grocery stores helps shoppers understand the nutritional value of the food they are buying, the broadband label requires ISPs to disclose their broadband pricing and service information (at the point of sale) to help potential subscribers make informed decisions about the service they are signing up to get.

Transparency on Display

Though the label is just another red-tape requirement for some providers, others see it as an opportunity to show off the quality of their services.

Image
Google broadband nutrition label

Google Fiber, for example, published via social media and its blog a preliminary version of its own broadband consumer label, just days after the final rule was published, and six months before its deadline.

Broadband Labels Help Transparent Providers Show Off Their Service

The Federal Communication Commission (FCC) recently published rules for its broadband nutrition label provides a partial victory for Internet subscribers and a potential marketing advantage for fiber providers – but may pose a challenge for wireless Internet service providers.

Though the new rules were finalized in October, Internet Service Providers (ISPs) have until April 10, 2024 to publish their broadband labels, though providers with 100,000 or fewer subscriber lines have until October 10, 2024.

Just like the label on the back of packaged food in grocery stores helps shoppers understand the nutritional value of the food they are buying, the broadband label requires ISPs to disclose their broadband pricing and service information (at the point of sale) to help potential subscribers make informed decisions about the service they are signing up to get.

Transparency on Display

Though the label is just another red-tape requirement for some providers, others see it as an opportunity to show off the quality of their services.

Image
Google broadband nutrition label

Google Fiber, for example, published via social media and its blog a preliminary version of its own broadband consumer label, just days after the final rule was published, and six months before its deadline.

Broadband Labels Help Transparent Providers Show Off Their Service

The Federal Communication Commission (FCC) recently published rules for its broadband nutrition label provides a partial victory for Internet subscribers and a potential marketing advantage for fiber providers – but may pose a challenge for wireless Internet service providers.

Though the new rules were finalized in October, Internet Service Providers (ISPs) have until April 10, 2024 to publish their broadband labels, though providers with 100,000 or fewer subscriber lines have until October 10, 2024.

Just like the label on the back of packaged food in grocery stores helps shoppers understand the nutritional value of the food they are buying, the broadband label requires ISPs to disclose their broadband pricing and service information (at the point of sale) to help potential subscribers make informed decisions about the service they are signing up to get.

Transparency on Display

Though the label is just another red-tape requirement for some providers, others see it as an opportunity to show off the quality of their services.

Image
Google broadband nutrition label

Google Fiber, for example, published via social media and its blog a preliminary version of its own broadband consumer label, just days after the final rule was published, and six months before its deadline.

Mountain Connect 2022 is May 23-25 in Keystone, Colorado

This year's Mountain Connect conference begins Monday, May 23rd and runs through Wednesday, May 25 in Keystone, Colorado. The conference's self-stated goal is to "move our western US communities forward by providing relevant and targeted content to help them make the most effective decisions as they build new or expand existing telecommunications infrastructure that enable the long-term vision of a community."

It will feature panels on navigating state and federal funding, telehealth, disaster resilience, digital inclusion, tribal connectivity, construction challenges, and communications and technology standards. 

We'll also get to hear an array of conversations with local leaders, talking about everything from revitalizing downtowns with new municipal broadband infrastructure, to partnerships, to open access, to marketing, to managing subscriber expectations. See the full agenda here.

Anchoring the panels will be communities like Boulder, Colorado, Loveland, Colorado, and Detroit, Michigan, with familiar faces and industry veterans helping to break things down in clear ways, including Peggy Schaffer (ConnectME), Joshua Edmonds (Director of Digital Inclusion, Detroit), Brian Snider (Lit Communities), Bruce Patterson (EntryPoint Networks), and Gary Bolton (Fiber Broadband Association).

ILSR's DeAnne Cuellar will be participating on a digital inclusion panel moderated by NDIA's Paolo Balboa with Colorado Department of Labor's Katherine Keegan. Likewise, Christopher Mitchell will moderate a panel with Peggy Schaffer, Eric Forsch (Idaho Commerce) and Veneeth Iyengar (ConnectLA) to talk about how states will use the BEAD money. See the full slate of speakers here.

Register for Mountain Connect 2022 here.